Over a cup of coffee, creative professionals Matt Wohlfarth and Bud Adams converse with other creatives — artists, comedians, musicians, inventors, marketing professionals, PR agents, designers and maybe even a zoo keeper. Chalk full of experts and guests with unique and hilarious points of view, this show is a refreshing look into the creative process throughout all walks of life.
I was asked to be on the show as a guest to talk with the both of them about the ROI of Social Media. Constantly I get asked by business owners, “How do you track the ROI of Social Media?” And I tell them, “If your plan is to implement a strategy utilizing Social Media and your only concern is the ROI, your plan has already failed.”
To hear the full Podcast CLICK HERE! Creative Over Coffee again asked me to be on the show to continue talking about Social Media, stay tuned for the next episode!